Market snapshot · Sep 2, 2026
Competitive Market Intelligence

Dr. Felix Carrillo Clinic

Lakeland, Florida · Cash-pay men's health · TRT + Peptides + ED/Sexual Health + Weight Management

Confidential working dashboard for strategy, pricing, labs, pharmacy, cancellation and market-scale analysis.
Validated Sep. 2, 2026: Fountain now publishes a 5,000+ member headline and 30,000+ evaluations; TRT Nation standard TRT remains $99.99/mo with a temporary 25% first-order promotion through Sep. 7; Maximus currently lists its best-value injectable term as 12 months at $99.99/mo. Hone's $45 vs $50 at-lab confirmatory-test conflict remains unresolved across its own current pages.
10
Competitors in master set
4
Tier 1 deep scrutiny
2
Florida / regional benchmarks
3
Official pricing conflicts flagged
PeterMD · Primary National Benchmark Defy Medical · High-Priority Regional Benchmark GameDay Lakeland · Local Direct Competitor
PeterMD400K+Patients served · verified
TRT Nation350K+Trusted patients · verified wording
GameDay network100K+Network-wide · not Lakeland-specific
Low T Center500K+Patients served · network claim

Documented Annual Cost View

This is not a ranking. All 10 competitors are shown. Bars use the best currently documented annualized figure. The badge describes cost coverage: Near-complete, Partial, Medication-only, or Pending — how much of the required patient cost stack is currently captured.

TRT Pricing & Billing

Every competitor remains in the table. Unknown or not-yet-auditable fields are labeled rather than estimated.

Laboratory Economics & Workflow

Baseline, confirmatory testing, follow-up cadence, outside-lab policy and recurring cost are separated.
Hone initial Plus kit$45At-home baseline · 8 biomarkers
Hone confirmatory at-lab$45 / $50Official-source conflict
Hone confirmatory at-home$804 biomarkers
Hone follow-upsIncluded3M · 6M · 9M · 12M
Hone correction: the $45 test is the initial at-home Plus starter kit. For TRT, a separate confirmatory panel may be required. Hone's Plus page lists the at-lab confirmatory test at $45, while its dedicated TRT lab-schedule page lists $50; both list the at-home confirmatory option at $80. The dashboard preserves this conflict instead of silently choosing one.
GameDay Lakeland — direct patient lab economics
Initial TRT screening$0Basic screening / lead-generation test
Annual Labs package$258.75 cash$250 labs + $8.75 admin · direct receipt
Routine TRT follow-upIncluded*Appears basic / limited monitoring
Lab scopeLimited / exact markers pendingNot a full CBC/full comprehensive panel
GameDay cost distinction: the free initial TRT test is not the same as the paid annual lab package. Invoice #3719 shows 'Annual Labs' at $250 plus an $8.75 admin fee ($258.75 total). Despite the label, direct patient experience indicates this is not a full CBC/full comprehensive panel. The exact marker list remains an open evidence item.

Pharmacy & Fulfillment Intelligence

Verified/official relationships are separated from patient-reported context.

Peptides & Longevity Product Detail

This is now a dedicated product-level comparable — not a simple yes/no service flag. Peptides are separated from longevity adjuncts such as NAD+ and glutathione.
Defy BPC-157 / TB-500$1503/3 mg/mL · 5 mL · direct company email
Defy CJC-1295 / Ipamorelin$1652/2 mg/mL · 5 mL · direct company email
TRT Nation Sermorelin$199.99/mo15 mg vial · official checkout
GameDay Wolverine Stack$399Direct quote · exact composition pending
Important: a blank public price is not treated as “not offered.” The table distinguishes verified offering, published price, and open pricing evidence. Fountain currently has no peptide program identified on the reviewed TRT/HRT pages.

Service-Line Coverage

Scope is centered on TRT, peptides/longevity, ED/sexual health and weight management.

Billing, Commitment & Cancellation

Exit friction is part of true patient economics. This view separates billing cadence, notice windows, potential billing tail and refund rules.
GameDay notice60 daysWritten notice · direct patient/clinic information
GameDay potential tail1–2 cycles≈ $232.88–$465.76 at current 4-week charge
TRT NationNo auto-refill2.5-month purchase block · no-refund policy
Fridays / Rugiet72 hoursNotice window before next billing
GameDay qualification: the 60-day written notice and paired-cycle explanation are direct patient/clinic information. The written agreement itself has not yet been added to the evidence file, so the dashboard labels it accordingly rather than presenting it as a published corporate policy.

Market Scale & Patient Reach

Patient reach is useful for judging brand scale, but it is not the same as active membership. The dashboard preserves the company’s exact public claim and keeps active-member counts separate.
PeterMD400K+Patients served · active count not disclosed
TRT Nation350K+Trusted patients · not validated as active
GameDay network100K+Patients trusted · 400+ clinics
Low T Center500K+Patients served · network claim
PeterMD active-member question: I found no public source that reliably states how many of PeterMD’s 400K+ served patients are currently active paying members. A prior PeterMD page has used “subscribers” language, but without a defined active-status methodology. For this study, 400K+ remains a validated cumulative patient-reach figure, not an active-member figure.

Transfer, Onboarding & Patient Friction

This is a market characteristic only — not yet a “what we can beat” strategy.

Named Clinical Leadership

Only publicly identified leadership is stated as confirmed; unresolved physician leadership stays open.

Evidence & Direct Links

Priority hierarchy: Official Public → Direct Company Communication → Direct Patient Evidence → Community Report (context only).
AiPunto · Confidential Competitive Market Intelligence
Prepared for Dr. Felix Carrillo Clinic · Market snapshot verified through Sep. 2, 2026. Pricing, pharmacy assignment, availability and clinical protocols may change. Conflicting public information is intentionally preserved and flagged until independently reconciled.